by Timarie MacKie | Sep 19, 2023 | Digital Marketing, Email Marketing, Marketing Strategy
Recent studies have shown that email marketing is still THE MOST EFFECTIVE method used by marketers to promote brands and products, especially in B2B marketing. This is not to say that the pursuit of other efforts as part of the marketing mix is gone, ineffective, or...
by Timarie MacKie | Sep 19, 2023 | Digital Marketing, Marketing Strategy
Search Engine Optimization (SEO) isn’t a new concept for most of us. If you are looking to enhance your products’ appeal in the local market, then local SEO is what your business needs! Local SEO refers to the optimization in which your company or product will be the...
by Timarie MacKie | Sep 19, 2023 | Email Marketing, Marketing Strategy
In the realm of digital marketing, personalization has become a cornerstone of successful email campaigns. A ‘one-size-fits-all’ approach no longer cuts it in the face of rapidly evolving consumer preferences. As businesses strive to deliver meaningful,...
by Timarie MacKie | Sep 19, 2023 | Email Marketing, Marketing Strategy
If you are trying to increase sales for your business and create customers for life, you need to start by developing a relationship with your buyers. This can be achieved through specific types of email strategies – lead nurturing and drip campaigns. As you may...
by Timarie MacKie | Sep 19, 2023 | Sales Strategies
With more and more teenagers shaking up the business world, times are clearly changing. These days, teens are increasingly interested in starting their own businesses, whether it be a small hobby or a fully-fledged business. It’s a great way for them to learn money...
