by Timarie MacKie | Jun 7, 2022 | Email Marketing, Marketing Strategy
Greetings are an important part of any interaction, whether it is digital or physical. We often overlook the fact that there are greetings in every culture, language, and form. So why shouldn’t there be one for your brand’s subscribers. We don’t mean...
by Timarie MacKie | Mar 18, 2021 | Copywriting, Email Marketing, Marketing Strategy
Over the years, email marketing has changed drastically – and for the better! Email features, tools, and builders have advanced, helping companies achieve their sales goals and communication benchmarks. While these upgrades will improve your overall email...
by Timarie MacKie | Feb 24, 2021 | Marketing Strategy, Sales Strategies
Marketing automation allows businesses to automate their daily marketing tasks, both occasional and repetitive. Typical marketing automation software enables users to generate more leads, drive more sales, and optimize the ROI. It also helps users target specific...
by Timarie MacKie | Jan 18, 2021 | Copywriting, Email Marketing, Marketing Strategy
Did you know that approximately 80% of businesses look to email as their primary customer acquisition channel? Email marketing certainly isn’t going away, but it is becoming more challenging to compete for your recipient’s attention amongst the high-volume of messages...
by Timarie MacKie | Oct 24, 2020 | Copywriting, Marketing Strategy
Are you struggling to write high-performance content for your blog? Are you curious about how you can make valuable and magnetic content your audience will love? If so, here’s the good news! Learning how to write valuable and magnetic content is a straightforward...